HFA News

October 5, 2017 / Hoover Financial Advisors

Hoover Financial Advisors and Villanova Financial Services Merge!

In a joint announcement, Peter K. Hoover, CFP®, CEO and founder of Hoover Financial Advisors, PC, and William B. Mullin, CFP®, founder of Villanova Financial Services, reported the merger of their two firms. The partnership became official October 1, 2017. The company continues to operate as Hoover Financial Advisors (HFA) and remains at its present Malvern address. Mullin and his staff have relocated to HFA offices. Charles Schwab & Co., which served both RIAs (Registered Independent Advisor), prior to the merger, remains as asset custodian of client accounts.  

In concert with the seamless merger, several noteworthy outcomes are in place. Combined assets under management exceed $775 million. Employee count is 22, which includes five certified financial planners. Office space is increased by 2,500 square feet giving HFA 75 percent of the complex. Advantages of two successful family businesses working as a team promises substantial rewards for clients.

“We look forward to being financially stronger, professionally enhanced and innovatively fertile”, says Hoover.  “The merger safeguards the succession of HFA. My objective from day one has been to have a company that would continue to develop, prosper and thrive over time. The partnership helps provide this sustainability. Our clients and their families, in harmony with VFS clients, can be confident we are now working together towards a common goal of satisfied clients who are achieving their goals.”

“Villanova Financial Services has always helped our clients look ahead as we plan strategies to grow their wealth,” adds Mullin. “This is exactly what our firm did. We asked: What is best for our clients in the years ahead? What is best for our company? What makes sound financial sense in the long-term financial landscape? The answers presented themselves loud and clear. Reinforce our infrastructure. Strengthen our leadership. Provide our clients with enhanced financial planning and ancillary services. Merging with HFA enables us to accomplish these goals,” emphasizes Mullin.

HFA was launched in 2005 by Hoover, who has been an independent financial advisor for more than 35 years. Since its inception, HFA has quadrupled in size. Staff members include certified financial planners, investment analysts, financial advisors, insurance and tax specialists, and client services associates. In 2016, HFA was named to the Financial Times 300 Top Registered Investment Advisers, chosen from a list of more than 1,500 pre-screened RIA firms invited to apply. Four years earlier, it was honored as Small Business of the Year by Chester County Chamber of Business & Industry. 

Mullin opened VFS in 2002 and became an RIA in 2007 in Malvern. He and his staff, who collectively hold degrees in finance, business, risk management and insurance, specialize in diverse areas designed to provide clients with custom-designed strategies and solutions to match unique needs. Two members of the firm are Five Star Wealth Managers and VFS was featured numerous times on Best of Main Line lists. The company was founded on the principle that careful and detailed planning will significantly improve each client’s opportunity to reach financial goals. With an intense commitment to deliver the ultimate level of service to individuals and families throughout their entire financial life, VFS gained the trust and respect of clients.                

HFA is headquartered at 112 Moores Road in Malvern. For more information on the background of the Villanova staff, please visit the team page of our website or call our office (610-651-2777).  The entire HFA and VFS staff appreciate the support of our clients and look forward to the future as team!  

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